
Where do you work and your role title?
News UK – Senior Business Analyst
Get To Know Me
Favourite ice-cream flavour: Chocolate
Wrap up in the shortest sentence possible what your role means.
I help solve problems by bridging the gap between business and technology
What is the interesting / challenging part of your work?
Stakeholder management
What attracted you to choose a STEM field? How do you find navigating your career path as a woman in tech?
Through out my schooling, Science and Maths were my favourite subjects so for me it was an obvious choice to get into engineering and become a Software Engineer. I later transitioned into the role of a Business Analyst.
Many times I have found myself in meetings and in teams where I am the only woman. Generally, it hasn’t been bad as I am used to the ratio but I have always felt that I had to work harder to get my opinion heard or to prove that I am as good as my male colleague.
What is your biggest achievement that you are most proud of? How do you track and express your achievements in the workplace and beyond?
I moved to the UK when I was 25, away from the comforts of my home, family and friends. I successfully created a new life here from scratch without any support. I felt proud every time when I was the only brown woman in a room/team full of men, delivering amazing products.
I was not great at tracking and sharing my achievements. Only recently, my mentor suggested that I should maintain a brag book where I record every little thing that I have achieved and share it with everyone within the company, on LinkedIn and on blogs.
Who are your mentors or role models that helped you either directly or indirectly?
My dad is my mentor who always taught me that women are equal to men and that I can achieve anything that I want. My mom is my role model who actually demonstrated this to me. I also like taking inspiration from everyone around me.
“Each one of us have something unique that others can learn or get inspired from“
How do you think women can be game-changers in time of crisis?
Woman are empathetic and empathy is important during the time of crisis. It is proven that women are better at negotiating and conflict management. This makes them a better individual at handling critical situations
What are you doing to ensure you continue to grow and develop as a leader? Are there any technology resources that you would recommend?
- Constantly reading and attending meet-ups about technology, women in technology and leadership.
- Mentoring – I also have a mentor who helps me grow. I am a mentor within and outside of News UK, helping others develop.
- I am a huge fan of Medium and Tech Crunch.

It’s your day off. What do you do to relax?
I read a book! π
What advice would you give to your 21 year old self?
You are amazing – have fun and keep working hard, you will be fine! To be honest, I was totally cool when I was 21! π
What makes you RARE?
There is no one else like me – we all are unique and RARE in our own way and I strongly believe this. I have always been comfortable with this idea and never tried to fit in.
Want to know more about Snigdha? Connect with her on LinkedIn